Posted in Book Reviews

How to Be Your Own Publicist
by Jessica Hatchigan
published by McGraw Hill

As a new culinary student and a small bread business owner this book was of great interest to me.  It did not disappoint me in the least.  The book starts with the approach that you cannot assume the reader knows anything.  There is a very adequate base of information on publicity and what that means that is laid in the first pages of the book and then a step by step progression of how you can succeed in building your own publicity for whatever you are doing.  It is not for the beginner only either.  It is very informative and I feel that everyone could benefit from the information shared in this book.  Hatchigan has built a very valuable resource and as I build my own small home-based business it is guaranteed to become a well read reference book in my home.  This could, very easily, become a textbook for anyone teaching publicity to students and I will be recommending it to others who might need this kind of information for a long time to come. 



5 Stars!!!!!

Reviewed for Active Christian Media