Family Business


How To Use A Live Webinar To Explode Your Business

Although the entertainment value is a major component of what draws people to the novelty of webinars, there are many other reasons why live webinars make such worthwhile events.

First of all, they keep peoples attention long enough to get your point across. Many people have products and services that do not easily break down into a fifteen second commercial. Or a quick glance at a newspaper ad. If you are selling products, it is important to get the attention of your customer and keep it long enough to get a complicated idea across to make a sale.

A live webinar is one of the most interactive exposures you can have for your business. You can generate instant feedback with it. One thing I like to do on my webinars is ask the participants if they can hear me. They reply instantly and I can react accordingly. It does not matter what question you ask them, you can use this feature to target the direction you want to go on the webinar.

One of the best features of a webinar is the ability to take a poll. In your webinar software, there should be a feature that allows you to generate a question and send it to your participants. This is a great way to increase the interaction for your audience. You can even see how many people took the poll compared to who is on the webinar. This way, if you know that 49% completed the poll you can encourage the remaining 51% to complete it as well. This dramatically increases the amount of people that complete your poll. Once you close the poll out you can display the final results to everyone. It is all done in real time.

Since I sell information products online, I like to ask my listeners what their biggest obstacle is to making money on the internet. I usually get results with responses such as: technical hurdles, no good ideas, not enough time, no step-by-step plan, etc. I can then address those responses accordingly. This allows you to actually change your presentation on the fly if you so desire. At the very least, it allows you to have a great idea of the climate of your audience.

These are some great reasons why webinars are powerhouse events. I attribute the exponential growth in my business to webinars and would highly encourage you to check out the potential of these great events.

__________________

Copyright Stephen Beck, 2009
You have permission to reprint this article as long as you don't make any changes and include the bio below.


Stephen Beck helps entrepreneurs make money through
business webinars. Go get his complimentary online business information at http://www.WildlyWealthyWebinars.com so you can begin right away. 

7:56 AM - Sep. 29, 2009 - post comment


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