Family Business


Attracting New Clients When You Start A Consulting Business Using Mini-Courses

When you start a consulting business, an autoresponder is a great tool to help you create courses that promote your business. You already have a topic that you are an expert at because you are a consultant. The course that you design should deal with a specific topic within your area of expertise. You can offer the mini-course as a free bonus for visitors to your website. The autoresponder is the way you deliver the mini-course.

After selecting a topic of interest, divide the topic up into several sub-topics. Give anyone that visits your consulting website a 5 or 7 day course where you cover each sub-topic on each day of the course. Day 1 should consist of an introductory message letting the reader know what will come next. The key is to build interest, clearly communicate your points and offer information of value so that the reader feels that he or she is getting quality actionable information.

In the mini course you use when you start a consulting business, make sure you include the lesson number, topic title as well as information about your company. Conclude with a sneak peak of what the next lesson is about.

A successful mini-course does a great job at building value in the minds of your potential clients. If your course fails to do this, those potential clients will never become actual clients.

When you are designing the course, you can do so using a number of tools. One way you can do this is to create the entire course using a word processing or text-editing tool so you can store each lesson in one location. Once you have the entire course created, you will want to review it, edit it and then copy it over to your autoresponder. That is it! Your course is ready to be emailed out to all of your subscribers. As they receive each course lesson if you did a good job with the design they will feel like you are an expert in your area of expertise. Once they are ready to hire a consultant, they are going to call you and you will have clients to work with as you start a consulting business.

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Copyright Stephen Beck, 2009
You have permission to reprint this article as long as you don't make any changes and include the bio below.



Stephen Beck specializes in teaching others how to sell information products.  Get a free website traffic report at http://familyebiz.com/blog so your family can begin today.

12:06 PM - Oct. 30, 2009 - comments {0} - post comment


Promote Your Online Business Opportunities Using Personalized Autoresponders

An autoresponder can be a valuable time saving tool when promoting online business opportunities. The challenge is that most business owners simply do not know how to maximize autoresponders to their best use possible and as a result lose out on golden opportunities to generate more sales and work more efficiently.

For instance, you can use an autoresponder by attaching a signature at the bottom of your emails. What this does is brands your message. It works just like business cards. In the signature you should include your name, the name of your company, contact information, and you send out a quick message.

A signature should be included at the bottom of every email that you send out as part of your campaign. This is one of the best ways you can use this tool to promote your business. Each time you include your signature you are providing another exposure to your online business opportunities that makes your prospects more likely to do business with you. A signature also communicates a level of professionalism in your emails.

When creating your signature, you want to make sure you keep it less than six lines and less than 70 characters on each line. You also want to make sure that the lines do not break up. The information that should be included in your signature is your name, the name of your company, contact email address, telephone number, and any additional contact information you want to include.

The last step is to include a short message about the actual online business opportunities you are looking to market. When writing this message, it is important to remember that people only care about the benefits you offer that focus on them. You should include something in the PS section of your email signature similar to the following.

A PS is a "by the way" message that you include at the bottom of your signature. Some people skip down to the PS.  It might be the only thing that someone reads, so it must be important. Make sure the PS is enticing.

By utilizing these steps, you will be well on your way to maximizing the benefits of an autoresponder. A signature can be set up very quickly. Therefore, set yours up today and maximize the profitability of your online business opportunities.

________________________

Copyright Stephen Beck, 2009
You have permission to reprint this article as long as you don't make any changes and include the bio below.

Stephen Beck helps families start a consulting business. Pick up his three free videos at http://www.8WeeksToProfits.com so your family can start today.

1:59 PM - Oct. 28, 2009 - comments {0} - post comment


Make Money On The Internet By Avoiding These Common Mistakes

If you are struggling to make money on the internet, there are several reasons why this might be the case. The challenge is you may not know what the issue is so you do not know how to fix it. Today, I will reveal several areas that might be limiting success in your business.

The first challenge is a lack of a product or service to market. One of the best types of products to market is an information product because selling information works very well online.

The second area that a lot of people struggle with when they attempt to make money on the internet is exposure. Marketing outside of where you are located can be challenging. This is especially true if you are marketing a service that does not work well for a national audience. As an example, there is not a huge demand for an attorney outside of the city he or she practices in. You need to have people you can market to in order to make money.

While quantity is great you cannot make money without quality as well. The people who see your website actually need to be interested in what you have to offer. When I used to work in the remodeling business there were plenty of times that I would talk to someone who sounded interested over the phone and then when I got to their house they were no longer interested. This is a major waste of your time and money so you need to have the right people coming to you.

Another mistake that makes it hard to make money on the internet is not catching the attention of good prospects for your business. When marketing online you are going to need something more than what you will typically use to market to people offline. If the service you market is complicated you need a strategy to get an appointment first. You are not going to sell financial services, real estate, medical services or legal services online without an appointment. Your strategy should be to use the internet to get potential prospects to book a one-on-one appointment with you where you can sell your services in person.

The final limitation to income online is not giving the prospect a reason to buy now. People online have short attention spans and if you do not give them a reason to buy from you right this minute they will not buy from you and will most likely not buy from you in the future.

The key to making money online is to identify and eliminate these common mistakes. If you are able to do this you will crack the code and you will make money on the internet.

________________________

Copyright Stephen Beck, 2009
You have permission to reprint this article as long as you don't make any change and include the bio below.


Stephen Beck teaches people to start a home internet business. Get his 3 free videos at http://www.8WeeksToProfits.com so you can begin today.

7:10 PM - Oct. 27, 2009 - comments {0} - post comment


How Bullet Points Can Help Your Website or Blog

When promoting work from home opportunities using sales pages, you need to be sure you effectively use bullet points. Bullet points help you to craft your offer in a way that is appealing for your website visitors. These are some tips that will help you to effectively use bullet points so that your website will get the maximum response.

* Help your reader to connect the key points. Many people on the internet skim rather than read. You want to show these people why your offer benefits them. Your opportunity may help them make more money, enjoy more free time or become a better person. By drafting well-positioned bullet points, you answer the question in the mind of your prospect, "What is in it for me?" Answering that question will produce a better response.

For example, if you are promoting work from home opportunities that are based on eBay, the bullet points that you use should demonstrate some of the advantages of working on eBay, such as leveraging a proven brand, having a place to get customers from and so on. These points are what sell your prospect.

* Never promote two separate opportunities at the same time, such as a weight loss opportunity and a personal development opportunity. This confuses most readers and will result in poor responses. Your only goal is simply to get the person to become a lead so you can follow up later.

* The most important sale that you make when promoting business opportunities is selling the web site visitor on why he or she should give you his or her name, email address and other contact information. Most people are simply not going to decide to join your business opportunity from a single webpage. By selling them on giving their contact information you can follow up with them later.

* Make sure you do not confuse your website visitors with distracting ideas. If you want your prospect to opt-in, then that is what you should be communicating in your bullet points and on your webpage. Having banner ads and other links keep the visitor from doing what you want him or her to do.

* Highlight the biggest specific benefits as opposed to general information about your work from home opportunities. The biggest specific benefits are generally what are going to convince the website visitor to move forward, not the general details that nobody cares about.

* The job of the bullet point is to get the reader to continue reading.

* One of the best tips I give when working with my clients is to help them to generate curiosity in the minds of their prospects. For example, if you are promoting a business opportunity that is experiencing rapid growth, you can say something to the effect of, "Discover the hottest business opportunity that is currently growing XX% just over the last six months." What you are doing here is you are building curiosity and you are piquing interest in the mind of the prospect. Now they are going to want to know what business opportunity you are promoting.

The bottom line is you want to make the prospect interested in what you have to offer. If you are not getting the response you expect from your sales page, try implementing some of these tips. You will get a better response for your work from home opportunities.

_______________________

Copyright Stephen Beck, 2009
You have permission to reprint this article as long as you don't make any changes and include the bio below.


Stephen Beck teaches families to find work from home opportunities. Go grab his 3 free videos at http://www.8WeeksToProfits.com so your family can begin today.

1:22 PM - Oct. 26, 2009 - comments {0} - post comment


Should You Protect Your Ebooks With Security Software When You Sell Information?

Previously, I explained about the various options at your disposal to protect your products when you sell information. Using a membership website that requires password authentication is one way to do this. You also have the option to use PDF software protection. The choice is yours.

To find pdf protection software, do a search for either pdf protection or ebook protection to find different options. I personally believe that investing in this type of software is a wasted investment. The reason why is because your money and time is better invested in finding ways to sell more copies of your ebook than stopping people from trying to download your ebook for free. The money you spend on that type of software can be better spent on directing traffic to your website. Creating new products is a better way to spend your business building time. A membership site is a much better way to protect your information.

In my business model I start out by offering a $27 ebook to get the customer to do business with me. Those that buy the ebook are then introduced to my monthly audio program, for which I charge $19.97 a month. Doing this gives me control as to the quality of prospect that sees my monthly program because only paying customers are learning about it. In addition to that, I also have a gold membership that I offer for more money. This gold membership gives me the revenues that I need to cover the cost of my membership site application, known as AMember. AMember allows me to control who gets access to my website.

Trying to stop people from sharing a $27 ebook is a waste of my time and effort. Besides I can stop most of the people for free. All I do is tell them in the ebook that the product is not free and that if they receive it for free they should do the right thing and delete it and that works well for me.

As for my monthly audio website program, my AMember software does the job. Having access to this type of program for a membership site or a physical or digital product is a great form of protection because everyone has to have account information in order to use it. This is why I go with this option as opposed to going with an ebook protector.

_____________________________

Copyright Stephen Beck, 2009
You have permission to reprint this article as long as you don't make any changes and include the bio below.


Stephen Beck enjoys teaching people how to start a home internet business. Get his three free videos at http://www.8WeekstoProfits.com so you can start as soon as possible.

8:11 PM - Oct. 20, 2009 - comments {0} - post comment


Can You Stop Sharing When You Sell Information Online In Ebooks?

When you sell information online in ebook format, can you stop people from sharing it? You can limit sharing using Clickbank as a payment option. Clickbank provides some measure of protection.

How does it work? The first step is to create a sales page for your product. A customer clicks on the buy link and Clickbank allows them to enter their credit card information. If the information is valid, Clickbank sends the customer your download page. If the payment is not valid, Clickbank will not send the customer your download page. As a result, a customer can only access your page if they provide a valid form of payment.

However, once a customer has that link, he or she can download your product and share it with everyone. How do you protect yourself even after payment has been received?

If you are looking for a way to protect your products when you sell information online, one way to do so is by using a membership website with a password. What you do is place the information you want to offer on a webpage instead of in ebook format. For example, on my website, they have to use their user name and password and their account is linked to their payment information. When you sell a $700 course with a $97 per month membership subscription, protecting your information is important. You do not want that type of information being shared. I do not care as much if I am selling a $27 ebook.

With most products, especially in niches where the buyer tends to be more honest, sharing is not a major issue. One technique to limit sharing is to use the honor system by reminding your readers at the beginning of the ebook that it is not free and giving them a way to report violators who choose to share the ebook without permission. Many people who read such a statement will abide by it. They do not want to be considered thieves and will abide by your request.

Simply put, unless you protect the information itself and not just at the point of payment, customers can share your information with anyone that they want to share it with when you sell information online.

_________________________

Copyright Stephen Beck, 2009
You have permission to reprint this article as long as you don't make any changes and include the bio below.


Stephen Beck shows people how to sell information. Pick up Stephen's three complimentary videos at http://www.8WeekstoProfits.com so you can begin today.

12:43 PM - Oct. 19, 2009 - comments {0} - post comment


Should You Give Away Your Information Products When You Are Selling Information?

As someone who participates in selling information, I have encountered many people who ask for my products for free. How do I recommend you handle this? If they are friends and family you can make that decision for yourself. If you are doing a special promotion where you are giving your product away for free that is a different situation. In this scenario I am referring to people that you do not know that contact you randomly and ask if you can give them your product at no cost.

I get this request frequently. A person that I do not even know will contact me out of the blue and they will ask me if I would be willing to give them a copy of my product for free to help them out. What these people fail to realize is that this is not an appropriate request. If they owned a traditional business they would balk at someone walking into their store and asking for their products for free. Why they feel they can do the same to me is beyond comprehension in my opinion. Besides, more importantly what they do not realize is that part of the value from the product comes in paying for it.

If you look on my hard drive on my computer you will find a number of ebooks that I have never read. Do you know why? It is because the creators of these ebooks were not selling information, they were giving it away for free. If I had to pay for that information I would have placed a higher urgency and priority on it. Since I got it for free, there was no sense or urgency.

I can go on and on about this topic because it literally happens to me on a daily basis. I have even had people tell me, ?Hey if you let me try your product out for free as soon as I apply the information and make money from it I will pay you.? You and I ALL know this will never happen. It is not like the person is dishonest. The person has no value attached to the product and therefore has no urgency to make it work effectively. As a result, they will never make any money from the information and will never pay me as a result. I would be giving away free products without ever making any money if I agreed to that scenario for everybody. I need to make money to support my family as well and the way I choose to do this is by selling information that I have benefited from. I spend time and money creating these products. Therefore people need to invest in them in order to benefit from them.

Think about my business model. People online constantly are looking to learn how to make money online. They want to know the meat and potatoes. They want step-by-step instructions. This is why I do well online. I use step-by-step videos to show them exactly how to make money online. If you follow what I do and you also make sure you go through all of the details, as opposed to highlighting concepts, you will also do well when you are selling information online.

__________________________

Copyright Stephen Beck, 2009
You have permission to reprint this article as long as you don't make any changes and include the bio below.


Stephen Beck enjoys teaching people how to sell information online. Check out his three free videos at http://8WeekstoProfits.com so you can begin as soon as possible.

1:20 PM - Oct. 15, 2009 - comments {0} - post comment


How To Use Techniques On Business Webinars That Drive Prospects To Take Action

There are a number of key elements to getting prospects on business webinars to take action. It involves developing a system that makes taking action in their best interest. Regardless of whether you use offline or online marketing and whether you work with a service, a physical product or a digital product, creating urgency for action is important. Creating a sense of loss for inaction is equally as important.

Scarcity is one of the best techniques for driving action. One way to create it on a webinar is to create a time limit offer such as "only available until 3:00pm tomorrow." Offering a time limit bonus is also a way you can do it. Both of these techniques create a reason why the prospect should buy now. Without them, the prospect will procrastinate on making a buying decision.

Another powerful technique to use on business webinars is limited supply. You can say "I only have 200 of these available." In order for this to work you need to have a compelling reason that makes sense. For instance saying "I can only sell 200 ebooks otherwise if I sell more my computer will overload" is silly. If you are looking for ways to create limits on product quantity, here are two ways you can do this. Say you offer consulting services. You can limit the number of hours you offer because time is a limited resource.

If you are offering a physical workshop, you can use the limited amount of seats. The place you are holding the workshop has limited capacity. If you are selling a product that has to be produced, you can create a limited first run, like only 100 so if they want to get in on that run, they have to buy now before you run out.

When it comes down to quantity limitations, there are several ways you can do this. One way is to promote the power of the information by saying "I need to limit the amount of these courses because if the information gets into too many hands it will hurt all of us." Now your potential buyers feel like they are in an exclusive club.

Another technique for increasing the amount of buyers on your business webinars is fear of loss. If you present a takeaway, you will convert serious prospects who may be on the fence. One way is to offer a fast action bonus. You can say "I will also send my XYZ program for free to the first 100 buyers."

With these examples, you should see why it is so important to provide a reason for your prospects to buy from you now. You also should have a consequence if they buy later. The most common one that is that the price goes up. You can also make the product not available at all our take components of the product out. Whatever you do, they need to understand what they do not get by waiting.

This is why you want to create live events in your marketing. When you have events like business webinars there is a built in urgency because of the limited amount of participants that can join. A live event in person is limited by the amount of space available. You can even use an event in your life to create an event in your business.

One technique some business owners use is the employer/employee event. The employer is "away on vacation" and the employees offer a special discount on the product for a set amount of time, which coincides with the return of the employer from vacation. Once the time passes, the special discount no longer applies. What this does is creates urgency and a fear of loss in the minds of your prospects. This event can even be promoted on business webinars that you host for your prospects.

The bottom line is if you want to maximize your conversion rates you need to implement plans to do so. By creating a sense of urgency and a fear of loss you motivate people who might have otherwise put it off to do business with you.

__________________________

Copyright Stephen Beck, 2009
You have permission to reprint this article as long as you don't make any changes and include the bio below.

Stephen Beck shows families how to make profits online with through a webinar service. Get his free online business information at http://www.WildlyWealthyWebinars.com so your family can start using right away.

1:15 PM - Oct. 9, 2009 - comments {0} - post comment


The Power Of Promoting Your Business With A Business Webinar

There is a powerful tool that you can use to promote your business. It is known as a business webinar. Webinars are like meetings that take place online. It is a very effective strategy to increasing your income, generating more customers and making more money. It is a powerful way to dominate the niche that your business participates in. A number of other businesses have utilized them with massive success.

Both offline and online business are using webinars. Video is here to stay. A webinar is really just controlled television. It gives people information in the way they are used to finding it, which is on the television.

The powerful thing about webinars is that you can sell one to many, instead of selling one to one. That is a key part of webinars. This also frees up your time to do more of what you enjoy.

Think about how great it would be for you to use a business webinar to segment your prospects so that you focus your marketing dollars on prospects targeted because they attended the webinar. It is one of the best ways you can prequalify the prospects you target for your products and services.

When you host a business webinar, you can talk to 100 people, 500 people or even 1000 people. It does not matter where they are located. Your webinar can be conducted all over the world. It really allows you to focus your marketing efforts on people who are most interested in your niche.

Another major benefit that a business webinar provides is the ability to grab the attention of your prospects and create a sense of urgency. It is very interactive. By utilizing webinars, you can cause your prospect to take action immediately instead of waiting days, weeks or months to do business with you.

Utilizing a business webinar is a great marketing tool that many people simply do not maximize to their advantage. I know what it has done for my business and I believe it can do the same for yours.

______________________

Copyright Stephen Beck, 2009
You have permission to reprint this article as long as you don't make any changes and include the bio below.

Stephen Beck teaches families how to make profits online with a webinar service. Go get his free online business information at http://www.WildlyWealthyWebinars.com so your family can start right away.

12:12 PM - Oct. 7, 2009 - comments {0} - post comment


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9:28 PM - Oct. 6, 2009 - comments {0} - post comment


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2:51 PM - Oct. 6, 2009 - comments {0} - post comment


Increase Your Sales With Wonderful Webinars

I am a huge proponent of webinars. I like to think of them as Wonderful Webinars. Why do I think webinars work so well? The reasons are endless!

One of the best features of internet-based training is how you can leverage your efforts. You can take one training session that you conduct for people and turn it until multiple products. It starts off with the actual training that you hold but that training can be converted into a video product. You can also take the audio derived from the training and turn it into an audio program.

Besides audio and video, transcripts are another derivative from the training. Those transcripts can be converted into an ebook. If you use a Powerpoint presentation for your training, it can also be converted into an interactive workbook.

One way you can use training besides creating products is to use the content for marketing purposes. You can break up the transcripts into a number of articles and submit them to article directories for search engine optimization purposes. There are a number of resources that you can tap into by capitalizing on a single training session.

Another reason that webinars are so incredibly efficient is that I am able to reach thousands of people, all around the world, at the same time. I have found sales conversion to be between 10-30% of people who attend the webinar. I have actually had conversion rates up 33% before! Imagine having 100 people on your webinar and having 33 of them buy your product. I have also had conversion rates that were a little lower.

In any case, the conversion rates of internet-based training are truly remarkable. The communication ability that it provides is incredible. If you are looking for a more leveraged approach to your marketing process you should strongly consider this approach.

__________________________

Copyright Stephen Beck, 2009
You have permission to reprint this article as long as you don't make any changes and include the bio below.


Stephen Beck specializes in helping families make profits online web conferencing. Go grab his free online business information at http://www.WildlyWealthyWebinars.com so your family can begin today.

6:54 PM - Oct. 4, 2009 - comments {0} - post comment


Improve Your Offline Sales Efforts With Webinar Training

Webinars are a great tool for online businesses to promote their products and services. Marketing webinars are also a great tool for offline businesses. With the right strategy you would be amazed at what this one tool can do to have a significant impact on the bottom line by increasing sales, reducing expenses and increasing profit.

Think about this, when someone registers for a webinar they do so because they are interested in that topic. If they attend the webinar, they have a higher level of interest. If they attend the webinar and stay on the entire time, they are even more interested. If they actually take the time out to fill out a post webinar survey that is a person who will likely have the highest level of interest in that topic.

When you are marketing webinars, you must recognize that not everyone is going to buy from you right away. Some people may like what you have to offer but may not buy for financial reasons or because they are not sold yet. Separating your prospective customer list into these four categories makes it easier to market.

You stand a much better chance at making money by following up with responders to a webinar than those who did not respond to your webinar. What a responder has done is raise their hands and essentially indicate that they are interested in what you have to say. If your prospective customers have not raised their hands, should you market to them before those who have? Of course not! The reason why is because someone who has responded is significantly more likely to buy from you if you have the right follow up. Non-responders can be a waste of time and money.

By marketing with webinars you reduce your marketing expenses because now you only have to market to your best prospects. These are the people who are most likely to buy your product or service with a little follow up so they are the ones you should be focusing your efforts on.

Webinars are a great tool for an offline business that is looking to take the business to the next level. By working smarter instead of harder you will get a higher return and make more money in the process.

______________________

Copyright Stephen Beck, 2009
You have permission to reprint this article as long as you don't make any changes and include the bio below.

Stephen Beck likes to help families make money online through webinar training. Look at his free online business information about http://www.WildlyWealthyWebinars.com so you can start today.

6:44 PM - Oct. 2, 2009 - comments {0} - post comment


Online Webinars - Events Worth Putting on Your Calendar

Online webinars are events that occur on the internet. If you are not conducting events for your business, you should consider starting right away. Events come with the benefit of having a specific day and time. This helps with commitment for your prospects.

The act of committing to a scheduled event is a good indicator that you have a good prospect for your business. Events also allow you to build urgency to make a buying decision. I discussed previously how to use urgency utilizing techniques such as scarcity, fixed deadlines, time periods, quantity and the take away.

A webinar is entertaining. They are still novel. They are new and have a certain intrigue to them. I may not be the most entertaining guy in the world but on each of my webinars, there are a lot of folks who listen to my presentation until the very end. I do not think this is because I am an entertaining person. The webinar itself is entertaining and novel. People do not attend webinars every day. Previously email lists were novel and now they are old hat. Then it was a new idea to attend a tele-seminar. Again, those are not considered outdated. However, webinars are still uncommon enough to be interesting.

One reason why webinars create interest is because they are somewhat rare. Email lists were rare in the past, but now they are common. Tele-seminars were very rare, now they are less rare than before. They are not necessarily common but not rare either. Webinars are still at that rare and interesting stage.

One of the things that make webinars such entertaining events is that they involve all the senses. When I run a webinar, people are watching me, they are hearing me, and they can interact with me if they so choose. This taps into the way most adults consume information today.

When you want to know something, do you pick up the phone and call someone? You might, but it is probably not your first place and neither is a newspaper. These days, when most of us want to know something, we either go online to look for the information or we turn on the television. Online webinars combine elements of both of these information portals, which is why they work so well.

______________________

Copyright Stephen Beck, 2009

You may have permission to reprint this article as long as you don't make any changes and include the bio below.


Stephen Beck enjoys helping families make money through internet-based training. Go get your free copy of Stephen's online business information at http://www.WildlyWealthyWebinars.com so your family can start today.

3:02 PM - Oct. 1, 2009 - comments {0} - post comment


How To Use A Live Webinar To Explode Your Business

Although the entertainment value is a major component of what draws people to the novelty of webinars, there are many other reasons why live webinars make such worthwhile events.

First of all, they keep peoples attention long enough to get your point across. Many people have products and services that do not easily break down into a fifteen second commercial. Or a quick glance at a newspaper ad. If you are selling products, it is important to get the attention of your customer and keep it long enough to get a complicated idea across to make a sale.

A live webinar is one of the most interactive exposures you can have for your business. You can generate instant feedback with it. One thing I like to do on my webinars is ask the participants if they can hear me. They reply instantly and I can react accordingly. It does not matter what question you ask them, you can use this feature to target the direction you want to go on the webinar.

One of the best features of a webinar is the ability to take a poll. In your webinar software, there should be a feature that allows you to generate a question and send it to your participants. This is a great way to increase the interaction for your audience. You can even see how many people took the poll compared to who is on the webinar. This way, if you know that 49% completed the poll you can encourage the remaining 51% to complete it as well. This dramatically increases the amount of people that complete your poll. Once you close the poll out you can display the final results to everyone. It is all done in real time.

Since I sell information products online, I like to ask my listeners what their biggest obstacle is to making money on the internet. I usually get results with responses such as: technical hurdles, no good ideas, not enough time, no step-by-step plan, etc. I can then address those responses accordingly. This allows you to actually change your presentation on the fly if you so desire. At the very least, it allows you to have a great idea of the climate of your audience.

These are some great reasons why webinars are powerhouse events. I attribute the exponential growth in my business to webinars and would highly encourage you to check out the potential of these great events.

__________________

Copyright Stephen Beck, 2009
You have permission to reprint this article as long as you don't make any changes and include the bio below.


Stephen Beck helps entrepreneurs make money through
business webinars. Go get his complimentary online business information at http://www.WildlyWealthyWebinars.com so you can begin right away. 

7:56 AM - Sep. 29, 2009 - comments {0} - post comment


Offer Free Live Webinars To Attract More Clients

There are four models when it comes to presentations using webinars. The first model focuses on offering a free live webinar to potential customers in order to promote a product. The format of a webinar like this would look like sixty minutes of content and then ten to fifteen minutes of selling your product or service at the end. First you tell people what to do, then you sell them your product or service on how to accomplish that task.

For example, I can tell you what to do when you run a webinar, but I can sell you the nitty-gritty details on how to run a webinar. Do you see what I am saying there? I can tell you what to do when it comes to losing weight. I can cover the big picture. I can sell you the details and specifics, the step-by-step, on how to lose that weight more effectively.

The key is to be straight up with people. You want to give them the formula for getting what they want, but sell them on the actual specifics of executing that formula. This is a time-tested principle. You show them each step that makes up the formula, but whatever you have to sell them is going to reveal exactly how you do step number one and so on. You can tell them what to do, and then show them the best, fastest and most effective way to do it. This method works for software as well as information products also.

On live webinars, during your promotion period, you can promote an information product, software, some type of physical product, or even an affiliate product. This is a product someone else sells but they pay you a commission for each customer you refer. One way to increase your affiliate sales is to include training on that program if they buy through your link. Another way is to show the results you got with the product and then offer an affiliate link so you can get paid if they buy.

I recently purchased a product launch formula that has had a dramatic impact on my business in a positive way. I credit this formula for major positive changes in my business. If I were to promote it as an affiliate I would do a webinar where I revel the results I got, how my business was impacted and a link where the participants can buy the program as well so I can earn an affiliate commission. Because facts tell but stories sell, if you share your positive experience and story about the product, people will be attracted to that and will tend to take action. Software programs are an excellent example of this.

When I use this live webinar model, in which I provide great content on the large percentage of the time with a sales pitch at the end, it works well for me. In future articles, I will reveal the other three methods of webinar models.

___________________

Copyright Stephen Beck 2009
You have permission to reprint this article as long as you don't make any changes and include the bio below.


Stephen Beck specializes in helping families make money online through live webinars. Look at Stephen's free online business information at www.wildlywealthywebinars.com so you can start right now.

11:13 AM - Sep. 25, 2009 - comments {0} - post comment


More Amazing Features of Webinars

This article highlights why a webinar service is beneficial. Hosting webinars is one of my favorite ways to make money online for many reasons. There are three reasons in particular why I truly feel that webinars are one of the most powerful trends, not only in home based online businesses but traditional brick and mortar businesses as well.

1. More control over interaction
There are a number of ways you can control the interaction with a webinar service. In teleseminars, suppose you want to give the listeners a chance to ask questions. You would have to un-mute everyone and if there were a large number of people on the call, the feedback would drown out any attempt to ask a question. You would not be able to hear anything but background noise. For example, on one teleseminar we all heard a man shouting at his wife. He had no idea we heard him because he was not listening when I un-muted the line. A webinar avoids all of that by giving you full control over the interaction. If you want to answer questions you can do so without having to un-mute anyone. You do not have to hear any of the feedback and background noise that is associated with a call with a large group of people. You have full control over the interaction on a webinar.

2. No long distance charges
This is huge! One reason why people do not get on teleseminars is due to the long distance charges, especially if the caller is from another country. Webinars can be connected to for free. The only requirement for a webinar service is access to the internet. This is important especially if you are going to be making a sales pitch because you do not want the participants calculating long distance charges when deciding whether to buy your product.

3. Send people directly to your website
At the end of your webinar, you have the ability to send your listeners directly to your webpage. If you are going to sell something at the end of a webinar, for example, an information product, you can send people directly to your sales page. On the other hand, if you are running a regular teleseminar, after they hang up the phone, then they have to take the extra steps to go to their computer, get online and go to your website. That is a lot of steps in between. There are many ways your potential customers could get distracted. If they are already on your webinar, boom! They are already on the internet. They are already locked in. All they have to do is go to your website. You can do the same thing with your retail or offline business. If you are telling them how to use your professional services, you can send them directly to an appointment setting on your website.

Here is the deal. I believe each and every business should consider using webinars as a part of their marketing strategy. There are benefits to all types of businesses to use a webinar service.

_________________________

Copyright Stephen Beck, 2009
You have permission to reprint this article as long as you don't make any changes and include the bio below.


Stephen Beck teaches families how to make money online through a webinar service. Go get Stephen's free online business information at www.wildlywealthywebinars.com so you can start right now.



10:18 AM - Sep. 24, 2009 - comments {0} - post comment


5 Fabulous Features Of Online Web Conferencing With Webinars

An online web conference provides you with a number of options at your disposal that you cannot get in any other type of presentation type. Here are some of the options that are available to you when you use webinar trainings to sell the products and services your company offers.

1. Interactive format for questions
Would you like to know what questions your participants are thinking about in the middle of your webinar? With question boxes, you can allow them to type in their question at any point in time so you can decide when and how you will address them. You can even conclude the webinar with a question and answer period if you want. This is very difficult to do on a teleseminar. It is actually very difficult in many other presentation formats.

2. Make the most of your presentation
You can really get your PowerPoint presentation to work for you with webinars. A webinar is so much more powerful than a teleseminar in that your listeners are not just listening along with you, but are also watching along with you as you go through your interactive PowerPoint presentation. This really helps them visually get a feel for what you are talking about and increase their understanding of your message.

3. Conduct an exit survey

At the end of a webinar, you can conduct a survey. This is solid gold. I like to ask people if they liked the webinar, and also if they would recommend this webinar to their friends and family. This is helpful for me on a number of levels. For starters, I have a better idea of who is interested in my products based on their responses. So I can target my follow up starting with the most interested. An added bonus is that I can generate instant testimonials because of this exit survey.

4. Involve your listeners with multiple senses
Webinars really involve the participants. They serve as a great way to engage your audience. They tap into multiple forms of sense. They tap into the hearing, the sight and they also allow for interaction. What this does as a result is makes it a presentation that has a higher value than a traditional presentation. It is more effective than a voice only presentation. It is better than reading words on a screen. It communicates your points more effectively.

5. Allows you to involve their emotions

An online web conference gives you the ability to show as well as tell. If you sell software, you can demonstrate how it works. If you have pictures of your product you can show those. For instance, on a webinar I hosted, I showed the participants pictures that I took on trip to Ireland. This is far superior to just trying to describe these pictures in verbal or written words alone.

I am not knocking other methods of selling. I have tried and used most of them. However, I have found the webinar to be a solid and worthwhile use of my time over and over again.

-----------------------------------------------------
Copyright Stephen Beck 2009
Feel free to share this article on your website, blog, or newsletter as long as you include the following resource box and you don’t make any changes to the article.


Stephen Beck enjoys helping families make money online through online web conferencing. Go get his free online business information at http://www.wildlywealthywebinars.com so you can start today.

10:00 AM - Sep. 22, 2009 - comments {0} - post comment


EASY Tips for FREE Traffic

I love Chinese food. Can't get enough really. But I've always
been curious about the Chinese calendar ...each year is named
after something. You know - the year of the rat, the year of the
monkey and so on...

Well, want to know what 2009 is on my calendar?

The year of FREE TRAFFIC!

That's right, 2009 is the year I've set aside to start sending
massive amounts of traffic to my web site and start getting a
whole slew of new customers.

I have high income goals and FREE TRAFFIC is the best way to
achieve those goals!

And it starts with a webinar with Paul Counts...

In case you didn't see my last email, I wanted to contact you
again before our FREE webinar takes place this coming Tuesday
with Paul Counts, an expert at generating FREE TRAFFIC!

http://budurl.com/lx5f

On this info-packed Webinar, we'll be revealing...

- The top 5 traffic mistakes made by online business owners
...and how fixing just one of these things can massively boost
your chances of getting traffic to your site for years to come.

- Uncover 4 amazing and free keyword research tools to find the
best keywords for driving hoards of ready to buy customers to
your pages.

- Discover the NEW proven 3 Day traffic formula that you can
implement RIGHT AWAY and use over and over again to increase your
bottom line!

- Change this one thing with your articles and watch your traffic
and rankings soar.

- Create videos in literally 5 minutes ...bringing targeted
prospects to your pages and leveraging the power of video for
websites with the highest traffic on the Internet.

- Generate traffic on demand with this one marketing strategy
that even the top universities and colleges don't teach.

Plus, more free traffic tips you can start implementing
IMMEDIATELY after the webinar to see more sales and more
subscribers!

Bottom Line: On this 70-minute Webinar, you'll discover more
about how to generate FREE traffic on demand ...than you've ever
heard anyone reveal before!

It's happening THIS Tuesday, September 8 at TWO TIMES! That's
right we'll be LIVE at 11am (Pacific Time) AND AGAIN at 6pm

Right now, over half the spots have been claimed in each time
slot. At this rate, it's a sure bet both webinars will be
completely booked -- so make sure you register below while you
still have time!

Here's the full scoop:
http://budurl.com/lx5f

Not only will you be able to hear Paul and me talking about
**Generating FREE Traffic On Demand**, but you'll also get to SEE
and WATCH it happening in real time on your computer screen,
complete with real examples! Don't miss out!

Sincerely,

Stephen Beck and Paul Counts

P.S. - We'll have special offer that ONLY the LIVE ATTENDEES will
be able to take advantage of. This will NOT be on the replay.
Make sure you are there!

P.P.S. - Some have asked if there will be a replay. Technology
being what it is, we can not promise a replay...so my advice is
to be on the call live!

http://budurl.com/lx5f

11:38 AM - Sep. 7, 2009 - comments {0} - post comment


The Secret To Leverage Profits By Hosting A Webinar Training

Would you like to know how to generate profits by hosting a webinar training? This training offers some of the highest conversation rates in the industry. Many marketers get excited over a 3% conversation rate. Webinars can more than triple that at 10% and some can do as much as 30%. Think about this. Would you be satisfied if you had three hundred people on a webinar and 10% of them brought whatever you were selling?

Let me give you a little proof that webinars do indeed work and work very, very well. I promote my own products through webinars. 8 Weeks to Profits is just one of the products I promote through webinars, and this was my very first webinar. It was 8 Weeks to Profits and I sold over $16,200 in the first two or three days. Then I did a follow up after that first webinar, meaning I just sent out some postcard, direct mails, some phone calls, and I pulled in another $16,800. These are webinars that I had after the initial launch. This was in addition to the $50,000 I made in the first week.

That type of money would be enough for you but I also made more money by partnering with others and doing webinars for their list. By hosting these webinars for them, I made an additional $142,400 over a five-month period, more than what I made for myself. Keep in mind I am not the sharpest person. I did the same exact webinar over and over again. If I can make this type of money with the same webinar I see no reason why you cannot do the same for yourself using this strategy.

It is incredible what webinars can do for you. You may think that this works for me because I have a solid product. While that might be true, I have also used them to promote other products as well. One time, I did a joint venture for someone else, promoted their product and together we generated over $11,000 in sales. This was done in a 2-3 day timeframe. That is evidence that this strategy works not just for my products but other products as well.

One of my favorite benefits from doing a webinar training is how much freedom of time they allow me to enjoy. I can do them from anywhere in the world that I want to go as long as I have an internet connection. I can do them in a minimum amount of time and make a great deal of money. The time that I free up gives me the ability to spend significant time with my friends that are also internet marketers like myself. That is why I get so excited about hosting a webinar training, because I realize how much freedom I can benefit from and how many people I can access with them.

_____________________
Copyright Stephen Beck, 2009
You have permission to reprint this article, as long as you don’t make any changes and include the bio below.

Stephen Beck specializes in helping families make money online through webinar training. Go get Stephen's free online business information at http://www.wildlywealthywebinars.com so you can start today.

1:06 PM - Sep. 2, 2009 - comments {0} - post comment


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