The Homeschool Marketer - Marketing to GO!

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9:17 AM, Oct. 30, 2006

White Pine, TN, Oct. 25, 2006 - With the holiday shopping season right around the corner, fans of online auction sites are introduced to the new kid on the block - www.HomeschoolBuy.com. Homeschool Buy is poised to meet the needs of homeschoolers and others who were turned away when eBay decided to prohibit the sale of Teacher's Editions. Homeschool Buy is prepared to handle much more than just homeschool curriculum though; everything home and family-oriented is welcome. Customers can shop without worrying about objectionable content.

While other online auction sites have popped up since eBay's big mistake, Homeschool Buy is unique because it comes with a built-in market – the readers of The Old Schoolhouse® Magazine and the blogging communities at www.HomeschoolBlogger.com and www.HomesteadBlogger.com. Some of those folks are the exact ones who encouraged Paul and Gena Suarez, publishers of The Old Schoolhouse, to pursue creating an online auction site that would welcome homeschoolers and their Teacher's Editions. Danny Carlton of www.JackLewis.net has created and overseen the development of Homschool Buy and will be presiding as webmaster of this site.

Paul and Gena also hope their decision to offer an option where the seller would have no basic listing fees will help to encourage people who have never listed at auction sites before to get involved. Unless a product sells, there are no backend auction fees on basic listings. Customers who are familiar with eBay will find a very similar set-up, including being able to create and operate your own store with a very custom traffic base, yet tailored especially to be family-friendly. HSB stores are priced much lower than eBay’s store options as well. While the site is designed to appeal to homeschoolers by giving them the opportunity to buy and sell Teacher's Editions, the site is definitely open to others outside the homeschool community. It's perfect for family commerce on the ‘Net.

The homeschool market is estimated to be a billion dollars a year and Homeschool Buy provides a venue for everyone from individual families to small companies to mainstream vendors to join the marketplace. Whether it's families cleaning off the bookshelves to make some extra Christmas money or a company striving to move products off of their shelves, Paul and Gena Suarez welcome them to give Homeschool Buy a try. Teacher's Editions are welcome!



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The Homeschool Marketer is the place to gather all your tips about homeschool marketing and public relations! Whether you are considering marketing to home educators, are a homeschooler attempting to spread the word about your business efforts, or just want to know the news from the busy bees at The Old Schoolhouse Magazine, this is the place to get the "buzz".

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PRMama Staff

Gena Suarez is the co-publisher of The Old Schoolhouse Magazine, LLC. She and her husband Paul (the other "co") reside in the foothills of the beautiful Smoky Mountains of Tennessee. The magazine, found in Borders and Barnes and Noble bookstores, is a family affair and is run out of their home.

Nancy Carter is the Marketing Manager for The Old Schoolhouse Magazine. In addition to editing the PRMama e-Newsletter, she keeps everyone up to date about HomeschoolBlogger at www.HomeschoolBlogger.com/
HSBCompanyBlog
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Julie Nott is the Affiliate Program Manager and a homeschooling mom who loves to network! She enjoys working with TOS in advertising sales and edits the FREE Unit Studies and Homeschooling for FREE! e-Newsletters. You can visit her here, there and everywhere!

Dena Wood, Schoolhouse Store Manager, is a homeschooling mom of five, freelance writer, and Co-Owner of Trigger Memory Systems, home of Times Tales and other creative, non-traditional learning products.

Tami Fox is the North Carolina Coordinator for Homeschool Nation for The Old Schoolhouse Magazine. In addition to being a contributor to the PRMama blog, Tami is the owner of Discount Home School Supplies.






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