Jun. 28, 2008
Toilet Paper is the answer!
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We're back in civilization now. The after effects of our camping are lingering. One child has an embedded tick head that we must operate on. My ankle is red and rashy from bug bites. And Caleb's third round of poison ivy is clearing up. I was internally lamenting my woes when an ad came on in the hotel lobby TV, (we have a few days before we get into our rental,) when I received an answer to my woes. Since the "mute" button was on (mankind's greatest invention,) I was left to decipher what the ad was about. It featured well-dressed women looking especially plucky at they admired their thin bodies in a mirror. A few preen appreciatively. The words "Comfort" and "Confidence" floated across the screen. My oh my! What was the product! I want to look at myself in the mirror with such confidence! I wanted comfort! Confidence! Yes, Yes, YES! What is this wonderful product?! A Dale Carnegie course? Weight Watchers? A new coffee shop? Nope, nope and nope. It was for TOILET PAPER. TOILET PAPER! Northern Toilet Paper. When was the last time you looked at toilet paper with such high expectations? But I guess when your selling such a humble product, there's only so much a marketing genius can produce. Either that or someone is having way too much fun in the bathroom. By the way, don't you think "Southern" would be a more appropriate name for this brand? |
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