Steve Braun

Oct. 11, 2006 - Jonathan Clements on Kiyosaki

 

Jonathan Clements is a fantastic personal finance writer for the Wall Street Journal ($ subscription only) and has a weekly column called Getting Going.  I always look forward to reading his column each Wednesday to see what he has to say.

 

Imagine my delight to see Clements weigh in on the murky financial reality that exists in the mind of Robert Kiyosaki, author of the popular book Rich Dad Poor Dad and a host of follow-up ramblings.  (See my three-part review of Rich Dad Poor Dad for some perspective and context on what you'll read below.)

 

Clements takes on Kiyosaki's latest goofy tome, Why We Want You to Be Rich, co-authored with Donald Trump.  I love the title of Clements's column.

 

Rich Men, Poor Advice:

Their Book Is Hot, But Their Financial Tips Aren't

 

Clements gets to the heart of the matter quickly by noting many of the same issues that plague Kiyosaki's other works of fiction.

  • The book is rather simplistic and void of details.
  • The book offers very little practical or useful advice.
  • The book contains many confusing or contradictory statements.

Typical Kiyosaki fare.  Nothing new here.

 

The best part is when Clements quotes Kiyosaki:

"Donald and I can beat Warren's (Warren Buffett's) rate of returns on investment.  He may be richer, but we can get richer faster using our own methods and use less money."

That's standard Kiyosaki braggadocio.  This guy is so full of himself that he has to go attacking Warren Buffett's proven track record in order to make his unproven track record appear to be good.  Clements's response is beautiful.

"If Mr. Trump can earn higher rates of return, why does he rank 94th on Forbes magazine's listing of the 400 richest Americans, with a net worth of $2.9 billion, while Mr. Buffett ranks second with $46 billion?"

Good question.  Even more hilarious is that Kiyosaki isn't even on the list, let alone worth anything approaching the bottom of the list.  That must really grind at the king of greed and envy.  He doesn't even qualify to be part of the club, yet he has the gall to criticize a man at the top.

 

Clements questioned Kiyosaki about some of his assertions and conflicting statements in the book.  Basically, he received many of the standard non-answers, obfuscations, and further contradictions for which Kiyosaki is so famous.

 

In other words, there's no meat folks.  Kiyosaki has produced another batch of simplistic fodder purporting to show the masses how to get rich -- when it's really him that is making all the money from selling books.

 

Here's one final item that reveals the shallowness of Kiyosaki's advice.  Clements cites Kiyosaki's favorite investments as "rental real estate, silver, gold, and oil and gas partnerships."  Rental real estate has always been part of Kiyosaki's shtick so no surprise there.  What's interesting are those other investments.

 

You see, in Rich Dad Poor Dad, Kiyosaki NEVER mentions investments in "silver, gold, and oil and gas partnerships."  On page 89 of that book he takes great pains to list specific "real assets" that he suggests "you or your children acquire."  He then goes on to talk specifically about one of his favorites -- small company startups that he can take public (for which there is no documentation that he ever did).  That's it.  There's nothing about "silver, gold, and oil and gas partnerships."

 

Why the shift from the investment advice in Rich Dad Poor Dad?  Kiyosaki, lacking any real investing skills, just follows the latest hot invesment fads and trends to make himself sound knowledgeable and look savvy. 

 

In the late 1990's when Rich Dad Poor Dad was originally published, the hot investments were IPOs, especially small startup technology and internet companies.  (Remember those days when a company with no profits and a back-of-the-envelope business plan could raise billions overnight?)  Silver, gold, oil, and gas were dirt cheap and totally out of favor as investments.  Thus, Kiyosaki made a big deal out of what was hot then (small company IPOs) so he could look like a wealthy genius and be hip.

 

Fast forward to 2006.  Silver, gold, oil, and gas have had a tremendous 5 year runup and are the talk of the investing world.  Small company IPOs (other than Google) are not exactly in vogue like they were in 1999.  Plus we had the great plunge in the NASDAQ from 2000 to 2002 that burst the bubble of many of those once high-flying small company startups.  So now Kiyosaki trumpets "silver, gold, and oil and gas partnerships."

 

Gee, what a forward thinking genius.  He follows fads because he is really just a fad himself.

 

I'm glad to see someone as prominent and respected as Jonathan Clements recognize that there's very little substance behind Kiyosaki's glitz and glitter.

 

 

• Post A Comment!

Oct. 11, 2006 - Jonathan Clements on Donald Trump and Richard Kiyosaki

Posted by John in Michigan
I listened to CNBC’s “The Big Idea with Donny Deutsch” 10-10-06, and Mr. Trump was on promoting his book “Why We Want You To Be Rich”. He said the key word was “Why”. The reason for this is that Trump believes that in the 21st century USA, there is no middle class - just the rich and the poor. The consequence of not being rich is to be poor, and by no means should one be poor. Trump’s view on the death of the middle class was not brought out in Mr. Clements’s review, and it should have been. Mr Trump says that the traditional middle class notion of getting ahead by working hard, living below your means, and investing through mutual funds is passe.
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Oct. 12, 2006 - Reply to John in Michigan

Posted by stevebraun
You bring up an interesting point about the book, but I'm not sure it's relevant to what Jonathan Clements was addressing. Clements essentially dealt with the poor/useless advice offered in the book, rather than "why" the book was written. For all we know, Clements might very well agree with Trump's premise about the 21st Century. It's just that he clearly differs with Trump and Kiyosaki about what to do about it.

As far as I'm concerned, if that's the "why" to the book, then it makes perfect sense. You see, if you want to stand out from the crowd and be a guru, you've got to make dramatic statements or predictions -- especially if you have no substance to begin with like Kiyosaki. The more outlandish the better. So you conjure up scary scenarios of doom and gloom, as Kiyosaki has done in a number of his earlier books, just to get people to consider your goofball advice. Of course, it doesn't really matter if the predictions come true or not, or even whether the advice is worthwhile, the main point is to create an image of being a guru, attract attention, and sell lots of books and tapes. Who are these guys that anyone should believe their predictions about the 21st Century? What have they ever accurately predicted before? Anyone can take demographics and string together trends to predict any scenario he wants about tomorrow.

The fact that Trump believes the middle class and its values will disappear or be passe is just a scare tactic to get attention and sell books. Besides, scary predictions are a better topic to discuss when making the rounds on talk shows because otherwise the hosts would have to ask deep questions about the goofy advice -- and we sure wouldn't want THAT to be the focus of an interview.

Off topic, but I can't believe that someone of Trump's stature would lower himself to Kiyosaki's level. I know he's got an ego and an appetite for self-promotion, but this is a step backwards if you ask me. Trump has at least accomplished some real things in life (despite several setbacks), but Kiyosaki hasn't done a thing but sell useless books.

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Dec. 7, 2006 - Correction for This Posting

Posted by Anonymous
Hi, I am from Singapore. To set the record straight, in 1996, Robert Kiyosaki was hosting his seminar in singapore, as you had guess, he was selling cashflow boardgame. At the end of the seminar, he also sell investment opportunity to the particiants. He was raising funds for starting companies to explore gold, silver and oil. Currently, the gold and silver companies was listed in canada, the oil company failed to discover oil. In Nov 2004 in Singapore, he was also telling the seminar attendee to invest in oil, gold and silver. To be fair, I don't believe in the existance of Rich dad either, but i like the way he illustrated the thoughts and beliefs in my mind with rich dad and poor dad. Maybe it is called, using a lie to tell the truth.
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Dec. 11, 2006 - Reply to Singapore

Posted by stevebraun
Great information. Thanks for providing this insight. As a seminar attendee you would know best what he was touting at the time. It's interesting that he did not promote these kinds of investments in RDPD. I still think it was because those investments were not "cool" at that time, even though he obviously dabbled in them personally and recruited investors at his seminars.
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Steve Braun

Steve Braun has been a Christian for 22 years, happily married to his wife Karen (a.k.a. Spunky) for 20 years, and is the proud father of their 6 children who are homeschooled. He is also the founder and president of Liberty Financial Planning. Steve's blog is devoted to writing about the financial services industry, providing commentary on current news items, discussing personal finance concepts or issues, and coaching parents on how to teach their children sound financial stewardship principles.

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